B018743 - THEORY AND TECHNIQUES OF GENERATIVE COMMUNICATION I

Italian

The course aims to give students a solid background of knowledge and skills in sociology and communications, deepening the theoretical paradigms and the most important works by the principal authors. This first module is a prerequisite to participation in the second, which will detail the paradigm of generative communication.

• Gallino, L. (a cura di), Manuale di sociologia, UTET, Torino, 2008
• Invernizzi, E., La comunicazione organizzativa: teorie, modelli e metodi, Milano, Giuffrè, 2000


Per i non frequentanti integrare con:

• Anichini A. (a cura di), Digital writing: teoria e tecnica, Milano, Apogeo, 2013

Knowledge: authors and theories of sociology and communication
Skills: comprehension of communicative and sociological texts and sociological reading of the social facts

None

Lectures

None

Oral exam

The course aims to give students a solid background of knowledge and skills in sociology and communications, deepening the theoretical paradigms and the most important works by the principal authors. This first module is a prerequisite to participation in the second, which will detail the paradigm of generative communication.